Crafted For All is pleased to announce Dr. J Jackson-Beckham’s return to CiderCon, the premier annual conference for cidermakers hosted by the American Cider Association. Jackson-Beckham will take the virtual mainstage on Friday, February 5 at to deliver a keynote talk, “…Paved With Good Intentions: Putting IEJ Strategy into Practice.” 2021 marks the second consecutive year, Dr. J will speak to cidermakers about the importance of inclusion, equity, and justice in the alcohol beverage industries.
Jackson-Beckham will join three other distinguished mainstage speakers. Anna Nadasdy of Fintech Infosource will open the conference with a discussion of consumer trends in 2021 how businesses can stay agile in a tumultuous climate. Justin Doggett of Kyoto Black Coffee will discuss the need for businesses to support one another during the pandemic and beyond and suggest innovative ways in which to do so. Michael Uhrich of Seventh Point Analytics Consulting will discuss the importance of analytics to businesses and practical ways for cider professionals can do assessments in-house.
To learn more about the conference, keynotes and other speakers, and how to register, visit ciderassociation.org/cidercon2021.